Strategic Planning
Downtown Bellingham Partnership
Community-Led Strategic Plan
The Downtown Bellingham Partnership is a designated Main Street Organization working to strengthen the vibrancy of downtown for residents, businesses, and visitors. Rev Hospitality Co. supported the organization in developing a practical 3-year strategic plan grounded in stakeholder input and real operating capacity.
Through a mix of interviews, focus groups, and facilitated working sessions, we helped establish key strategic goals and developed an actionable roadmap focusing on governance, advocacy, and data-driven decision-making. The final plan represents an important milestone in the organization’s 20-year history as a leader in place-based management and economic development.
Project Highlights
Community-led direction
We collected and synthesized over 100 hours of research, including input from key partners, businesses, non-profit organizations and residents, to ensure the plan reflects the real needs of the community.
Action-oriented plan design
Each strategic goal was accompanied by practical action steps, with clear ownership and sequencing. This ensures that the plan will be practical and usable, not just aspirational.
Measurement and accountability
We built a framework to track metrics for every goal. This tool will support better decision-making, clearer reporting, and long-term impacts for the community.
